Glossary

Viral coefficient: K ≈ 0.9

approaching but not yet exceeding 1. The video was in the transition zone between "popular" and "viral."

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Why They Watch — Case Study: Anatomy of a Viral Hit

Related Terms

"Can I make this funnier than most people will?" "Copying Is Not Theft" principle "exactly!" response "I looked this up" transparency "I've Fixed My Dad's Printer 47 Times." "if you know, you know" moments "It's Not the Printer." "Taxes for Creatives" by various accountants

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