Chapter 9 Exercises
Dual Coding: Why Words + Visuals Beats Words Alone
Section A: Foundational Concepts (Remember/Understand)
Exercise 1: The Two Systems In your own words, describe the verbal system and the imagery system. For each system, give two examples of information it processes and explain how its processing style (sequential vs. simultaneous) differs from the other.
Exercise 2: Referential Connections Explain what referential connections are and why they matter for memory retrieval. Use the concept of "backup retrieval routes" in your explanation. Then give a concrete example from your own experience — a time when you remembered a picture and that led you to recall the associated word or idea, or vice versa.
Exercise 3: Terminology Matching Match each term to its correct definition without looking at the chapter:
| Term | Definition |
|---|---|
| 1. Dual coding theory | a. A visual diagram showing relationships between concepts using labeled connections |
| 2. Verbal system | b. The theory that memory is enhanced when information is encoded in both verbal and visual forms |
| 3. Imagery system | c. A note-taking method combining handwritten text, drawings, and visual elements |
| 4. Referential connections | d. The cognitive system that processes language |
| 5. Concept mapping | e. The mental links between verbal and visual codes for the same concept |
| 6. Sketch-noting | f. The cognitive system that processes visual and spatial information |
Exercise 4: True or False Determine whether each statement is true or false. If false, explain why.
a) Dual coding theory suggests that some people are "visual learners" and others are "verbal learners."
b) Abstract concepts cannot benefit from dual coding because they have no natural visual form.
c) Referential connections run in only one direction — from words to images.
d) Decorative images that don't relate to the content can actually hurt learning.
e) The quality of your drawings is less important than the act of creating them.
f) Dual coding works because it distributes information across two working memory channels.
Exercise 5: Fill in the Gaps Complete each sentence from memory:
a) Allan Paivio developed dual coding theory in the _ and _.
b) In Paivio's word-list experiments, concrete imageable words were remembered at nearly _ the rate of abstract words.
c) The verbal system processes information _ (sequentially/simultaneously), while the imagery system processes information _ (sequentially/simultaneously).
d) Richard Mayer's _ principle states that people learn better from words and pictures than from words alone.
e) The _ principle warns that placing corresponding text and images far apart hurts learning.
Section B: Application (Apply)
Exercise 6: Your First Concept Map Choose one of the following topics (or choose your own) and create a concept map with at least 8 nodes and labeled connections: - The three-stage model of memory (from Chapter 2) - The three types of cognitive load (from Chapter 5) - The key ideas from this chapter (dual coding theory)
After creating it, write a brief reflection: What did the process of mapping reveal about your understanding? Did you discover any connections you hadn't noticed before?
Exercise 7: Visual Analogy Workshop For each of the following abstract concepts, construct a visual analogy. For each, provide: (a) the abstract concept, (b) your concrete image, (c) the feature mapping, and (d) where the analogy breaks down.
- The Dunning-Kruger effect (from Chapter 1)
- Working memory capacity limits (from Chapter 2/5)
- The spacing effect (from Chapter 3)
Exercise 8: The Sketch-Note Challenge Select a section from any previous chapter in this book (approximately 500-800 words). Create a sketch-note summary of that section using only: circles, squares, lines, arrows, stick figures, and words in different sizes. Time yourself — aim for no more than 10 minutes. Afterward, close both the book and your sketch-note and try to recall the key points. How much did you retain compared to a typical reading?
Exercise 9: Dual Coding a Definition Choose three terms from the vocabulary pre-loading table in this chapter. For each term, create a dual-coded flashcard: - Front: The term (verbal code) - Back: A brief definition (verbal code) PLUS a small drawing, diagram, or icon that represents the concept (visual code)
Compare how well you remember these dual-coded cards versus your regular text-only flashcards after 48 hours.
Exercise 10: Marcus's Method Marcus Thompson drew simple tables to understand Python dictionaries. Choose something you're currently learning that has spatial or structural properties (it could be from any course or skill). Draw it. Use boxes, arrows, tables, or any simple visual elements. Write a paragraph explaining what the drawing process revealed about your understanding.
Section C: Analysis (Analyze)
Exercise 11: Mayer's Principles Audit Find a textbook, PowerPoint presentation, or educational video from one of your current courses. Evaluate it against three of Mayer's multimedia learning principles: - The multimedia principle (are words and pictures combined?) - The spatial contiguity principle (are related words and pictures near each other?) - The coherence principle (are decorative, irrelevant images present?)
Write a brief analysis (200-300 words) identifying what the resource does well and what it could improve.
Exercise 12: When Dual Coding Helps Most Rank the following study tasks from "dual coding would help the most" to "dual coding would help the least." Justify each ranking by referencing principles from this chapter.
a) Memorizing vocabulary words in a foreign language b) Understanding the water cycle in earth science c) Learning the dates of key battles in World War II d) Understanding the structure of an argument in philosophy e) Memorizing the periodic table f) Understanding how supply and demand interact in economics
Exercise 13: Dual Coding vs. the Learning Styles Myth A classmate says, "Dual coding basically proves that visual learners exist — some people learn better with pictures, so they should always use pictures." Write a 200-word response explaining why this misinterprets dual coding theory. Reference both Chapter 8 (learning styles myth) and this chapter.
Exercise 14: Analyzing a Visual Find a diagram, infographic, or visual representation in one of your textbooks. Analyze it by answering:
a) What information does the visual carry that the surrounding text does not? b) What information does the text carry that the visual does not? c) Do the text and visual complement each other (good dual coding) or duplicate each other (redundancy effect)? d) Are there any decorative elements that don't contribute to understanding? e) Is the visual placed near the relevant text (spatial contiguity) or far away?
Exercise 15: The Cognitive Load Connection Explain in your own words (200-300 words) how dual coding reduces cognitive load. In your explanation, reference: - The phonological loop and visuospatial sketchpad from Baddeley's model - The three types of cognitive load (intrinsic, extraneous, germane) - The modality effect
Use a specific example from your own studying to illustrate.
Section D: Synthesis and Reflection (Apply/Analyze)
Exercise 16: Strategy Combination Design Design a 30-minute study session that combines dual coding with two other strategies you've learned about in this book (retrieval practice, spacing, interleaving, or elaboration). Describe exactly what you would do, minute by minute. Explain why each component of your session is effective, referencing the relevant research from this and earlier chapters.
Exercise 17: Dual Coding Across Your Courses List three courses, skills, or topics you're currently learning. For each one, identify: a) One concept that would benefit from a concept map b) One concept that would benefit from a visual analogy c) One learning situation where sketch-noting would be useful
Then choose one and create it. Reflect on the process.
Exercise 18: The Reconstruction Test Return to the concept map or sketch-note you created for Exercise 6 or 8. Without looking at it, try to redraw it from memory on a blank page. Compare your reconstruction to the original. What did you remember? What did you forget? What does the comparison tell you about the strength of your encoding?
Exercise 19: Teaching Dual Coding Write a 300-word explanation of dual coding theory that you could give to a friend, family member, or classmate who has never heard of it. Include: - What dual coding is (in plain language) - Why it works (briefly) - One specific technique they can try today - What to do if they say "I can't draw"
Then, if possible, actually explain it to someone and note their questions. What did their questions reveal about gaps in your own understanding?
Exercise 20: Personal Dual Coding Audit Review your study materials from the past week. Estimate what percentage of your studying engaged only the verbal system versus both systems. Then answer:
a) Where are the biggest opportunities to add visual encoding? b) Which of the three techniques (concept mapping, sketch-noting, visual analogy) is the best fit for your typical learning material? c) What is one specific change you will make to your study routine this week to incorporate dual coding? d) What barrier (if any) do you anticipate, and how will you overcome it?
Section E: Challenge Problems
Exercise 21: The Inverse Challenge Most exercises ask you to create visuals for verbal material. This exercise reverses the direction: find a complex diagram, chart, or visual from one of your courses and write a verbal explanation of it without showing the visual. Your explanation should be detailed enough that someone who has never seen the visual could reconstruct it. What did this process reveal about how well you understood the visual?
Exercise 22: Dual Coding for Procedural Knowledge Dual coding is often discussed in the context of declarative knowledge (facts and concepts). But can it help with procedural knowledge (skills and processes)? Design a dual-coded learning resource for a procedural skill you're developing — it could be a lab technique, a musical skill, a programming pattern, or a physical movement. Explain your design choices.
Exercise 23: The Redundancy Effect Investigation Create two versions of a study resource for the same concept: - Version A: A text explanation and a diagram that carry different information and complement each other - Version B: A text explanation and a diagram that convey the same information in both formats
Test both on a friend or classmate (show Version A to one person, Version B to another). After 24 hours, test their recall. What do you predict will happen based on the redundancy effect? Did your results match?
Exercise 24: Metacognitive Reflection Write a reflection (200-300 words) addressing: Before reading this chapter, how did you think about the role of visuals in learning? Has your understanding changed? If so, how? What is the most important insight you're taking away from this chapter, and how will you apply it? Be specific.
Answers to selected exercises appear in Appendix I.