1
Front Matter
5 chapters2
Part One: Foundations
7 chapters- Part One: Foundations
- Chapter 1: What Is Propaganda? Definitions, History, and Scope
- Chapter 2: The Psychology of Persuasion — How Minds Are Moved
- Chapter 3: Rhetoric and Framing — The Architecture of Argument
- Chapter 4: Cognitive Biases and Psychological Vulnerabilities
- Chapter 5: The Anatomy of a Propaganda Message
- Chapter 6: Propaganda and Democracy
3
Part Two: Techniques
7 chapters- Part Two: Techniques
- Chapter 7: Emotional Appeals — Fear, Pride, and Moral Outrage
- Chapter 8: Simplification, Scapegoating, and the Big Lie
- Chapter 9: Bandwagon, Social Proof, and Manufactured Consensus
- Chapter 10: Appeals to Authority and False Expertise
- Chapter 11: Repetition and the Illusory Truth Effect
- Chapter 12: Symbols, Images, and Visual Propaganda
4
Part Three: Channels
7 chapters- Part Three: Channels
- Chapter 13: Print and Radio — The First Mass Media
- Chapter 14: Film, Television, and the Moving Image
- Chapter 15: Advertising and Commercial Persuasion
- Chapter 16: Digital Media, Social Networks, and Viral Spread
- Chapter 17: Algorithms, the Attention Economy, and Filter Bubbles
- Chapter 18: State-Controlled Media and Information Ecosystems
5
Part Four: Historical Cases
7 chapters- Part Four: Historical Cases
- Chapter 19: World War I and the Birth of Modern Propaganda
- Chapter 20: Totalitarian Propaganda — Nazi Germany and the Soviet Union
- Chapter 21: Cold War Propaganda and the Battle for Minds
- Chapter 22: Advertising Culture and the Manufacture of Desire
- Chapter 23: Domestic Propaganda in the United States
- Chapter 24: Digital Disinformation — The 2016–2020 Campaigns
6
Part Five: Domains
7 chapters- Part Five: Domains
- Chapter 25: Military Propaganda, Psychological Operations, and PSYOP
- Chapter 26: Public Health Communication and Anti-Science Campaigns
- Chapter 27: Economic Ideology, Corporate Messaging, and Astroturfing
- Chapter 28: Religious Movements, Cults, and Coercive Persuasion
- Chapter 29: Counter-Propaganda, Strategic Communication, and Prebunking
- Chapter 30: Authoritarian vs. Democratic Propaganda
7
Part Six: Critical Analysis
7 chapters- Part Six: Critical Analysis
- Chapter 31: Media Literacy: Foundations and Frameworks
- Chapter 32: Fact-Checking, Source Evaluation, and the Information Diet
- Chapter 33: Inoculation Theory, Prebunking, and Building Resistance
- Chapter 34: Ethics of Persuasion — Consent, Manipulation, and Responsibility
- Chapter 35: Law, Policy, and the Regulation of Propaganda
- Chapter 36: Ethical Persuasion and Responsible Communication
8
Part Seven: Emerging Frontiers
5 chapters9
Capstone: The Inoculation Campaign
1 chapter10
Appendices
10 chapters- Glossary of Key Terms
- Answers to Selected Exercises
- Bibliography
- Appendix A: Research Methods in Propaganda Studies
- Appendix B: Key Studies and Empirical Findings
- Appendix C: Primary Sources Guide
- Appendix D: Historical Timeline of Propaganda
- Appendix E: Argument Maps
- Appendix F: Propaganda Techniques Reference
- Appendix G: Media Literacy Toolkit
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