Chapter 3 Exercises: How the Human Mind Processes Information

These exercises are designed to develop critical understanding of dual-process theory, memory malleability, the illusory truth effect, motivated reasoning, and related cognitive phenomena. Exercises range from conceptual analysis to applied research design and reflective writing.


Part A: Conceptual Understanding

Exercise 3.1 — System 1 vs. System 2 Classification

For each of the following cognitive activities, indicate whether it primarily engages System 1, System 2, or both. Justify your classification with reference to the defining features of each system (speed, effort, automaticity, capacity for logical override).

a) Reading a familiar word in your native language b) Solving the equation: 73 × 48 = ? c) Feeling immediate discomfort when someone invades your personal space d) Evaluating the statistical validity of a research study's sample size e) Recognizing a friend's voice on the phone f) Checking whether an argument is logically valid using a formal logical form g) Feeling that a news headline "sounds wrong" without being able to articulate why h) Resisting the urge to eat a tempting dessert by reminding yourself of your diet i) Navigating a familiar commute route while simultaneously planning your day j) Noticing that a face in the crowd looks familiar but being unable to place where you know the person


Exercise 3.2 — The Cognitive Reflection Test

The Cognitive Reflection Test (CRT), developed by Shane Frederick (2005), measures the tendency to override incorrect System 1 intuitions with System 2 deliberation. Answer each question, then explain: (a) what the intuitive System 1 answer is, (b) why it is wrong, and (c) what the correct System 2 answer is and how you arrive at it.

a) A bat and a ball cost $1.10 in total. The bat costs $1.00 more than the ball. How much does the ball cost?

b) If it takes 5 machines 5 minutes to make 5 widgets, how long would it take 100 machines to make 100 widgets?

c) In a lake, there is a patch of lily pads. Every day, the patch doubles in size. If it takes 48 days for the patch to cover the entire lake, how long would it take for the patch to cover half of the lake?

After completing the CRT, reflect: Does your performance on this test change how you think about your own susceptibility to System 1 errors in everyday information processing? Why or why not?


Exercise 3.3 — Constructive Perception Analysis

Read the following passage carefully, then answer the questions below:

"The car sped through the red light as pedestrians scrambled to safety. The driver, apparently distracted by his phone, failed to notice the crossing guard waving frantically. A moment later, the vehicle came to a sudden stop."

a) Did the passage say the driver was looking at his phone? What did it actually say? Identify the inferential leap you likely made.

b) Did the passage say anyone was injured? What does your mental representation of the event include that the text does not specify?

c) What information did your brain "fill in" that was not present in the text? What prior knowledge and expectations drove this gap-filling?

d) How does this exercise illustrate the constructive nature of comprehension and memory?


Exercise 3.4 — The Misinformation Effect: Application

Consider the following scenario: A witness observes a car accident at an intersection. The car that ran the stop sign was blue. A police officer later asks: "When the red car ran the stop sign, how fast was it going?" The witness subsequently reports that the car was "definitely red" and may have been speeding.

a) Identify the mechanisms from Loftus's research that explain this witness's error.

b) What specific features of the police officer's question constituted "misinformation"?

c) How does source monitoring theory explain why the witness is now confident the car was red?

d) What changes to the police interview procedure would reduce the likelihood of this type of memory contamination?

e) In what other contexts—beyond eyewitness testimony—might similar memory contamination processes occur? Give two specific examples.


Exercise 3.5 — Illusory Truth Effect: Critical Analysis

The illusory truth effect demonstrates that repeated exposure increases perceived truth. Analyze each of the following cases and explain how the illusory truth effect may be operating:

a) A political slogan repeated across thousands of campaign advertisements: "The economy is failing under the current administration."

b) A health myth repeatedly posted in parent Facebook groups: "Sugar makes children hyperactive."

c) A brand claim repeated in television commercials: "Our detergent removes 99% of stains."

d) A conspiracy claim that has circulated widely on social media: "5G towers cause cancer."

For each case, identify: (1) what the actual evidence says about the claim's truth, (2) how repetition has likely affected public belief, and (3) what a fact-checker would need to consider when correcting the claim given the illusory truth effect.


Part B: Research Design and Methodology

Exercise 3.6 — Designing a Misinformation Effect Study

Design an original experiment to test the misinformation effect in the context of social media. Your design should include:

a) A clear research question and hypothesis b) Participant population and sampling strategy c) Stimulus materials (what information will participants see initially? what post-event misinformation will be introduced?) d) The dependent variable and how it will be measured e) Control conditions f) Potential confounds and how you will address them g) Ethical considerations (including debriefing)


Exercise 3.7 — Operationalizing Motivated Reasoning

Kunda (1990) demonstrated motivated reasoning using manipulations of personal relevance. Design a study that tests whether identity-protective cognition operates differently for in-group vs. out-group sources of identical information. Address:

a) What identity dimension will your study use (political affiliation, nationality, sports team, etc.)?

b) How will you manipulate the perceived source of information?

c) How will you measure the quality of reasoning (as opposed to the conclusion)?

d) What would results consistent with identity-protective cognition look like? What would results inconsistent with it look like?


Exercise 3.8 — Evaluating Evidence Quality

The following three studies all claim to demonstrate the illusory truth effect. Evaluate the methodological strength of each:

Study A: Participants were shown 60 trivia statements and asked to rate their truth (1-7). Two weeks later, they saw the same 60 statements again plus 60 new ones and re-rated them. Repeated statements were rated 0.8 points higher on average (p < .001, n = 120).

Study B: A journalist noticed that claims repeated on television news were more often believed by focus group participants. He wrote an opinion piece arguing this demonstrates the illusory truth effect.

Study C: A researcher analyzed 12 previous studies of the illusory truth effect using meta-analytic techniques. Average effect size was d = 0.47 (95% CI: 0.38-0.56) across studies totaling 4,200 participants. Publication bias tests showed no significant asymmetry.

a) Rank these studies from strongest to weakest evidence. Justify your ranking. b) What additional information would you need to better evaluate Study A? c) What are the specific methodological limitations of Study B? d) What does the confidence interval in Study C tell you?


Part C: Applied Analysis

Exercise 3.9 — Analyzing Misinformation for Cognitive Mechanisms

Find or recall a specific piece of misinformation that circulated during a recent news cycle (a false health claim, a political rumor, a manipulated image, etc.). Write a 500-700 word analysis identifying:

a) Which cognitive mechanisms from this chapter likely contributed to its initial acceptance b) What features of the misinformation (language, images, framing, source) activated System 1 processing c) Whether and how emotional content contributed to its spread d) What cognitive mechanisms a correction would need to address e) How fluency effects might complicate efforts to correct the false belief


Exercise 3.10 — Source Monitoring Error Diary

For one week, keep a brief daily journal noting any instances in which you are uncertain where you learned a piece of information. For each entry, record:

a) The information you remember b) Your uncertainty about the source c) What you do remember about the context of learning it d) How confident you feel in the information despite source uncertainty e) Whether you tried to verify the source and what the result was

At the end of the week, write a reflection (400-600 words) on what this exercise revealed about your own source monitoring processes and their limitations.


Exercise 3.11 — Fluency Manipulation Analysis

Examine the following pairs of statements. Both statements in each pair convey the same semantic content. Identify which version is more fluent and explain what design features produce higher fluency. Then discuss how the higher-fluency version might seem more credible even if both are equally accurate (or inaccurate).

a) Version 1: "Woes unite foes." / Version 2: "Misfortunes bring together those who would otherwise be enemies."

b) Version 1: "Studies show vaccines are safe." / Version 2: "A meta-analysis of 94 peer-reviewed studies involving 1.2 million subjects found no statistically significant association between routine childhood vaccination schedules and adverse neurological outcomes."

c) Version 1: "Crime is rising in American cities." / Version 2: "Urban crime statistics in major metropolitan areas show variable trajectories across different offense categories."

d) For each pair, which version is more likely to be shared on social media? Why? Does higher shareability correlate with greater accuracy in these examples?


Exercise 3.12 — Emotional Framing Comparison

The following two headlines report the same underlying event (a study finding that a common food additive causes mild liver stress in rats at very high doses). Analyze how each headline uses emotional framing differently:

Headline A: "New Study Links Common Food Additive to Liver Damage — Are You at Risk?"

Headline B: "Researchers Find Adverse Effects in Rat Study at Doses 1,000x Human Consumption Levels; Risk to Humans Considered Minimal"

a) Which emotions does each headline likely evoke? Use specific emotion terms. b) How does Headline A exploit the affect heuristic? c) Which headline is more accurate to the underlying study? What specific distortions does Headline A introduce? d) If both headlines were shared equally on social media, which would likely generate more engagement? Why? e) How might fear evoked by Headline A affect subsequent evaluation of vaccine safety information (a topic completely unrelated to food additives)?


Part D: Synthesis and Reflection

Exercise 3.13 — Integrative Case Analysis

In 2020, a viral social media post claimed that a specific antiviral drug (hydroxychloroquine) had been "completely suppressed by mainstream medicine" despite being a "proven cure" for COVID-19. The claim was accompanied by a compelling personal testimonial from a physician, was repeated across multiple platforms, and was amplified by politically prominent figures.

Using concepts from all sections of this chapter, write a 700-900 word analysis explaining:

a) How dual-process theory predicts the initial reception of this claim b) How memory processes contributed to its persistence after fact-checking c) How the illusory truth effect would have operated as the claim circulated repeatedly d) How motivated reasoning would have produced differential acceptance depending on political identity e) What emotional mechanisms drove its viral spread f) What a cognitively-informed correction strategy would look like


Exercise 3.14 — Reflection: Personal Vulnerability Audit

Reflect honestly on your own cognitive tendencies and information-processing habits. Write a 500-word reflection addressing:

a) Which of the cognitive mechanisms described in this chapter do you think you are most vulnerable to, and why? b) Can you identify a specific instance from your own experience in which you accepted information that you later discovered was false? Which mechanisms were most likely operating? c) What specific practices might you adopt to increase System 2 engagement in your own information consumption? d) What are the limits of individual-level cognitive improvement as a solution to misinformation? What systemic or structural factors also need to be addressed?


Exercise 3.15 — Debate Preparation

Prepare arguments for the following debate proposition: "Resolved: The primary driver of misinformation susceptibility is cognitive laziness, not identity-motivated reasoning."

a) Prepare a 300-word argument FOR the proposition, using evidence from the chapter (particularly Pennycook and Rand's work on the "lazy thinking" hypothesis).

b) Prepare a 300-word argument AGAINST the proposition, using evidence from the chapter (particularly Kahan's work on identity-protective cognition and the paradox of sophistication).

c) Write a 200-word synthesis identifying the conditions under which each explanation is more likely to be correct. What characteristics of the person and the information determine which mechanism dominates?


Exercise 3.16 — Scenario Analysis: News Sharing Decision

You are scrolling through your social media feed and encounter the following post: "BREAKING: Scientists confirm that microplastics in tap water are causing a 40% increase in cancer rates over the past decade. Share this now before it gets taken down." The post has 15,000 shares and several emotional comments.

a) Identify five features of this post that activate System 1 processing. b) What questions would System 2 scrutiny generate about this claim? c) What fluency effects might increase your sense that this claim is credible? d) How might fear (evoked by "cancer rates" and "getting taken down") affect your processing of the claim? e) What steps would you take to evaluate this claim before sharing? Be specific about sources and methods. f) If a friend had already shared this post, how would you approach correcting them given what you know about motivated reasoning and identity-protective cognition?


Exercise 3.17 — The Sleeper Effect: Policy Analysis

The sleeper effect in persuasion research suggests that over time, people may forget source credibility information ("this came from a disreputable source") while retaining content. This has been invoked as an argument against certain fact-checking approaches.

a) Explain the sleeper effect in your own words. b) What does the sleeper effect predict will happen when a fact-checker writes: "FALSE: The claim that vaccines contain microchips is FALSE"? c) What alternative approaches to correction does this suggest? d) Research the "truth sandwich" approach proposed by linguist George Lakoff. Does it address the sleeper effect? What are its strengths and limitations? e) Given the sleeper effect, what would you recommend as best practice for public health communicators correcting vaccine misinformation?


Exercise 3.18 — Cross-Chapter Connection: Algorithms and Cognitive Biases

This chapter has focused on internal cognitive mechanisms. But these mechanisms interact with external features of the information environment—particularly algorithmic content curation on social media.

a) How might recommendation algorithms designed to maximize engagement interact with the illusory truth effect? b) How might filter bubbles (algorithmically curated feeds that show users primarily content they already agree with) interact with motivated reasoning and identity-protective cognition? c) How might the speed and volume of social media interaction reduce System 2 engagement? d) If you were designing a social media platform intended to reduce misinformation susceptibility (while keeping users engaged), what three design changes would you prioritize based on the cognitive science in this chapter? Justify each.


Exercise 3.19 — Literature Extension: Pennycook and Rand

Read the following abstract excerpt (summarized): Pennycook & Rand (2019) found that performance on the Cognitive Reflection Test (CRT) predicted accuracy in evaluating true vs. false news headlines, and that this effect was independent of political ideology. They concluded that "lazy thinking," not partisan motivated reasoning, primarily drives misinformation susceptibility.

a) Design a follow-up study that would test whether this finding holds for identity-laden political misinformation (e.g., false claims about immigration or gun violence).

b) What outcome would support the "lazy thinking" hypothesis? What outcome would support the "identity-protective cognition" hypothesis?

c) What outcome would suggest that both hypotheses are correct but apply in different conditions? How would you test which conditions determine which mechanism dominates?


Exercise 3.20 — Inoculation Theory Application

Inoculation theory suggests that pre-emptive exposure to weakened forms of misinformation (with refutation) can confer resistance to later exposure. Design an inoculation intervention for one of the following:

a) Anti-vaccine misinformation targeting parents of young children b) Climate change denial in high school science classes c) Election fraud conspiracy theories among voters

Your design should include: - The target population - The specific manipulation techniques to be inoculated against - The format of the inoculation (video, text, game, etc.) - How you would measure effectiveness - Potential risks or backfire effects and how to mitigate them


Exercise 3.21 — Ethical Analysis: Applying Cognitive Science to Persuasion

The cognitive mechanisms described in this chapter can be used to help people resist misinformation—or to create more effective misinformation. Consider: advertisers, political campaigns, and public health communicators all use knowledge of fluency effects, emotional processing, and repetition.

a) Where is the ethical line between persuasion and manipulation? Use the cognitive mechanisms from this chapter to frame your answer.

b) Is it ethical for a public health campaign to use fear appeals (which activate emotional processing and reduce analytical scrutiny) to promote vaccination? What if the fear is accurate? What if it is exaggerated?

c) Is it ethical for a fact-checking organization to use inoculation techniques—essentially pre-loading people with specific framings of an issue—even if this could be considered a form of influence?

d) Develop a set of principles for the ethical use of cognitive science in public communication.


Exercise 3.22 — Kahneman's Narrative: Critical Evaluation

Kahneman's dual-process framework, while enormously influential, has been criticized on several grounds, including the replication crisis in social psychology and Gigerenzen's ecological rationality critique.

a) Describe Gigerenzen's main objection to the Kahneman-Tversky framework. What does "ecological rationality" mean?

b) Look up the "replication crisis" in social psychology. Which specific findings from the heuristics and biases literature have been most challenged?

c) Does the replication crisis undermine the core dual-process framework, or only specific experimental demonstrations? Justify your answer.

d) How should a student who takes the replication crisis seriously interpret the findings described in this chapter?


Exercise 3.23 — The Constructive Memory Controversy

Elizabeth Loftus's research on memory malleability has been enormously influential but also controversial, particularly in the "memory wars" of the 1990s regarding recovered memories of childhood abuse.

a) Summarize the "memory wars" controversy. What were the competing claims?

b) How does the misinformation effect apply to the question of recovered memories?

c) What does the research say about whether entirely false memories of traumatic events can be implanted? What are the limits of this research?

d) What are the policy implications of Loftus's research for: - Therapeutic practices involving memory recovery - Legal standards for eyewitness testimony - Journalistic practices in interviewing sources


Exercise 3.24 — Synthesis Essay

Write a 1,000-1,200 word essay responding to the following prompt:

"A critic argues: 'Cognitive science research on human irrationality is deeply pessimistic—it suggests that humans are cognitively incapable of reliably evaluating information and are therefore doomed to believe whatever they are repeatedly told.' Assess this argument. To what extent does the research in Chapter 3 support this pessimistic conclusion? What resources—cognitive, social, institutional, or technological—might provide grounds for a more optimistic assessment?"

Your essay should: - Engage seriously with the strongest version of the pessimistic argument - Accurately represent the empirical evidence from the chapter - Identify specific grounds for a more optimistic assessment - Acknowledge the limits of those grounds - Draw a defensible conclusion about human cognitive prospects in the misinformation era


Exercise 3.25 — Practical Intervention Plan

You have been hired as a consultant for a school district that wants to improve students' resistance to misinformation. Based on the cognitive science in this chapter, develop a practical intervention plan that includes:

a) Three specific classroom activities targeting different cognitive mechanisms (specify which mechanism each targets)

b) Recommendations for how the school's information technology environment should be structured to reduce cognitive vulnerabilities (e.g., policies about social media use, search practices, etc.)

c) A professional development component for teachers explaining the relevant cognitive science

d) How you would evaluate whether your interventions are working (specific measurable outcomes)

e) What you would not recommend, and why (based on evidence that certain approaches don't work)